customers 


Consumer products, retail and trade

 


Our project experience:

Project and change management 

  • Implementation of project marketing activities
  • Coaching, monitoring of organisational change, moderation

 

CRM strategy, organisational and process consulting

  • Generate awareness for a customer centric orientation of all relevant company departments
  • Execution of analysis workshops, department and IT
    specific classification of workshop results
  • Process analysis and design in sales and marketing,
    identification of functional gaps
  • Feasibility studies, linkage of processes and IT systems
  • Conception of how to proceed in a CRM implementation

 

CRM software selection

  • Identification of relevant CRM core processes and
    technical requirements
  • Classification for the evaluation matrix
  • Providing CRM vendors with invitation to tender (ITT)
  • Elaboration of a vendor‘s questionnaire, evaluation and
    consolidation of the ITT based on evaluation matrix
  • Preparation of a case study displaying the sales and
    service process
  • Case study-based CRM software presentation
  • Common revision of the evaluation matrix
  • Preparation of the CRM software decision

 

CRM Analytics

  • Branch-specific and process-oriented DWH concepts for marketing and sales
  • Customer value-oriented sales control and targeting
  • SAP NetWeaver BW, SAP Enterprise Portal
  • Integration with SAP CRM
  • Implementation of offline and web reporting or cockpits

 

CRM implementation

  • SAP CRM implementation
  • Specification of interfaces to SAP ERP and Third-Party systems, integration with SAP NetWeaver BW
  • Definition of SAP NetWeaver BW reports
  • International roll-out
  • Roll-out, hand-over-phase until go-live
  • Systems management, training of system administrators

 

Quality management

  • Risk management, trouble shooting, quality audits


 

For further information please do not hesitate to contact us.

 

Industries

 Automotive

 Consumer products, retail and trade

 Facility and supply industry

 Financial services

 Manufacturing
 Process industry

 Telco & Media

 Further customers

 

 

Amer Sports

 

 

 

 

 

Boehringer Ingelheim

 

 

 

 

 

Eisenberger Wohnmöbel

 


 Europapier



 
 
Henkel

 


 Koch, Neff und Volckmar

 


  


 


 

 

Sonax

Wella Logo

 

 

 


 

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