
Trade
Tailored campaign management in SAP CRM
CEWE Stiftung & Co. KGaA
Project Goal
- Support for application management and implementation of new requirements in the SAP CRM solution in the areas of marketing and the Customer Interaction Center
Project Focus
General support and advice during application management of the SAP CRM solution
- Technical support for implementation of the EHP 3 upgrade
Further development of the SAP CRM solution in conjunction with IT Change Management
- Optimization and expansion of campaign management
Our customer
- Founded more than 50 years ago, CEWE is now Europe’s largest photo service provider
- With more than 35 million copies sold, the CEWE PHOTOBOOK is the most popular photobook in Europe
- CEWE employs about 3,500 people at its headquarters in Oldenburg and at eleven high-tech workshops
- CEWE supplies over 25,000 retail customers in 24 European countries