Consumer Goods

Hofmann Menü-Manufaktur: Digitization of the food delivery service for B2B and B2C – 100% remote CX project

Project Goals:

  • Pursuing and implementing a 100% digitization strategy including digitization of sales and marketing to ensure sustainable competitiveness
  • Project duration:​ 3,5 months​

Project Highlights:

  • First complete remote project ​
  • Planning and implement-tation of the SAP Sales Cloud – incl. testing, training and go-live​
  • Integration of existing SAP ERP System for backoffice tasks​
  • Standardized processes across all business units for a 360° customer view with seamless customer experience at all touchpoints (web, mobile, offline)​

To carry out a project under these circumstances in such a short period of time only works if there is an extremely high level of commitment on both sides.

Antonia BarukcicTeam Lead Internal Sales, Hofmann Menü-Manufaktur GmbH


Our Customer: Hofmann Menü-Manufaktur GmbH

  • Hofmann Menü-Manufaktur, founded 1960 in Boxberg-Schweigern/Germany, is a supplier of tailor-made catering systems with frozen-fresh menus and menu components for modern public catering​
  • 1,200 employees​
  • Turnover: three digit million range
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