SAP Hybris Sales Cloud Solution supports CRM reorientation

Project goals

• Improved exchange of information through transparency
• Assistance in efficient and consistent customer care
• Consistent processes
• Automated data transfer between different systems
• Improvement of professionalization in the presentation of the company to customers
• Cost optimization

Project objectives

• Introduction of SAP Hybris Sales Cloud
• Process scope: Master data management, appointment and task management, reporting, opportunity and sales project management
• Integration with SAP ERP via SAP PI
• Exchange of sales projects between SAP C4C and a third-party solution for SAP ERP
• Integration of SAP BW via mash-ups

Our customer

• The spice manufacturer RAPS, headquartered in Kulmbach, Germany, is a leading, growth-oriented company in the ingredient market
• 7 production plants in Europe, 12 national and international subsidiaries
• More than 900 employees worldwide (2017)
• Founded in 1924 by the Hamburg-based pharmacist, Adalbert Raps