Manufacturing / High Tech

Cross-departmental process optimization and recommendations for a new CRM implementation

Rohde & Schwarz GmbH & Co. KG

Project goals

  • Development of a company-wide CRM model

  • Establishment of the basis for selection of downstream CRM software and derivation of procedural and functional requirements

Project focus

  • Identification of the relevant CRM processes in relation to the existing system landscape

  • Creation of a requirements profile, taking into account the peculiarities in the individual business departments
  • Development of concrete recommendations for action

Our customer

  • Rohde & Schwarz is an independent family-run company that has been trading successfully since 1933
  • World leaders in measurement technology, broadcasting technology, secure communication, radio monitoring and radio location technology
  • EUR 1.83 billion turnover, approx. 9,900 employees in 70 countries (2014/15)